{"id":423,"date":"2021-03-26T10:46:09","date_gmt":"2021-03-26T10:46:09","guid":{"rendered":"https:\/\/www.mediabeza.com\/resources\/?p=423"},"modified":"2022-03-19T13:46:44","modified_gmt":"2022-03-19T13:46:44","slug":"why-vyou-should-be-using-social-media-video","status":"publish","type":"post","link":"https:\/\/www.mediabeza.com\/resources\/why-vyou-should-be-using-social-media-video\/","title":{"rendered":"Why You Should Be Using Social Media Video"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mediabeza.com\/resources\/why-vyou-should-be-using-social-media-video\/#Why_Is_Social_Media_Video_Critical\" >Why Is Social Media Video Critical?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mediabeza.com\/resources\/why-vyou-should-be-using-social-media-video\/#How_to_Begin\" >How to Begin<\/a><\/li><\/ul><\/nav><\/div>\n<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.15&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.15&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.15&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.15&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;]When you consider social media, you are almost certainly thinking of written content. You\u2019re probably thinking of Twitter updates or Facebook status updates. Perhaps you\u2019re thinking of Instagram images at the moment.<\/p>\n<p>However, the reality is that <a href=\"https:\/\/www.mediabeza.com\/resources\/get-more-sales-with-video-marketing\/\">social media video<\/a> is important content now and should be incorporated into your own strategy.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Why_Is_Social_Media_Video_Critical\"><\/span>Why Is Social Media Video Critical?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you\u2019re still not convinced, consider that video is significantly more engaging than other forms of social media. That is partly due to the fact that <a href=\"https:\/\/mediabeza.com\/social-media-management\/\" target=\"_blank\" rel=\"noopener\">video<\/a> assaults all of the senses. It incorporates movement, imagery, music, and gesticulation, all of which contribute to its increased realism, persuasiveness, and potential for emotional stimulation. This is everything you need to sell to someone, and it significantly increases the power of social media as a tool for selling and persuading \u2013 or simply getting someone to care about and be interested in your brand.<\/p>\n<p>Simultaneously, video assists in elevating your status. Video is a skill that not everyone possesses and frequently requires specialised equipment, editing software, and other resources. A video with high production values appears to have been created by a larger company with more resources, which makes it extremely effective at elevating your brand, your authority, and your trust.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Begin\"><\/span>How to Begin<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The best place to begin with <a href=\"https:\/\/mediabeza.com\/video-views\/\" target=\"_blank\" rel=\"noopener\">video marketing<\/a> is YouTube, which is similar to social media in some ways. Simultaneously, you can be successful by using live videos on platforms such as Facebook, uploading very short videos to platforms such as Instagram, or by utilising videos on other social media channels. Even paid Facebook Ads to allow for video integration!<\/p>\n<p>To begin creating video, conventional wisdom dictates that you will require a high-quality camera, some basic lighting equipment, and a sound recording device, among other things.<\/p>\n<p>All of this is true to a degree, but it is not strictly necessary if you are uncomfortable in front of the camera or are unsure how to create that type of content. Indeed, a \u2018video\u2019 can be much more akin to a podcast, with a static image and your voice overlaid. Alternatively, it can be a slideshow with no narration! There are numerous ways to create a video, and the only requirement is that you have some basic editing software.[\/et_pb_text][et_pb_cta title=&#8221;need video ads &#8221; button_url=&#8221;https:\/\/store.mediabeza.com\/product-category\/video-marketing\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Click Here&#8221; _builder_version=&#8221;4.15.1&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;30px&#8221; body_font=&#8221;|600|||||||&#8221; body_font_size=&#8221;18px&#8221; background_enable_pattern_style=&#8221;on&#8221; background_pattern_style=&#8221;confetti&#8221; background_pattern_color=&#8221;rgba(255,255,255,0.1)&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;gcid-bcb37cfa-3717-4266-b2a0-22c3a3faa0a7&#8243; button_bg_color=&#8221;gcid-fb200511-fa13-487d-a973-c43448235a79&#8243; button_border_width=&#8221;0px&#8221; link_option_url=&#8221;https:\/\/store.mediabeza.com\/product-category\/video-marketing\/&#8221; link_option_url_new_window=&#8221;on&#8221; box_shadow_style=&#8221;preset1&#8243; global_colors_info=&#8221;{%22gcid-fb200511-fa13-487d-a973-c43448235a79%22:%91%22button_bg_color%22%93,%22gcid-bcb37cfa-3717-4266-b2a0-22c3a3faa0a7%22:%91%22button_text_color%22%93}&#8221; theme_builder_area=&#8221;post_content&#8221;]Click here to for various Video Marketing packages [\/et_pb_cta][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When you consider social media, you are almost certainly thinking of written content. You\u2019re probably thinking of Twitter updates or Facebook status updates. Perhaps you\u2019re thinking of Instagram images at the moment. However, the reality is that social media video is important content now and should be incorporated into your own strategy. Why Is Social [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":443,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"When you consider social media, you are almost certainly thinking of written content. You\u2019re probably thinking of Twitter updates or Facebook status updates. Perhaps you\u2019re thinking of Instagram images at the moment.\r\n\r\nHowever, the reality is that <a href=\"https:\/\/www.mediabeza.com\/resources\/get-more-sales-with-video-marketing\/\">social media video<\/a> is important content now and should be incorporated into your own strategy.\r\n<h2>Why Is Social Media Video Critical?<\/h2>\r\nIf you\u2019re still not convinced, consider that video is significantly more engaging than other forms of social media. That is partly due to the fact that <a href=\"https:\/\/mediabeza.com\/social-media-management\/\">video<\/a> assaults all of the senses. It incorporates movement, imagery, music, and gesticulation, all of which contribute to its increased realism, persuasiveness, and potential for emotional stimulation. This is everything you need to sell to someone, and it significantly increases the power of social media as a tool for selling and persuading \u2013 or simply getting someone to care about and be interested in your brand.\r\n\r\nSimultaneously, video assists in elevating your status. Video is a skill that not everyone possesses and frequently requires specialised equipment, editing software, and other resources. A video with high production values appears to have been created by a larger company with more resources, which makes it extremely effective at elevating your brand, your authority, and your trust.\r\n<h2>How to Begin<\/h2>\r\nThe best place to begin with <a href=\"https:\/\/mediabeza.com\/video-views\/\">video marketing<\/a> is YouTube, which is similar to social media in some ways. Simultaneously, you can be successful by using live videos on platforms such as Facebook, uploading very short videos to platforms such as Instagram, or by utilising videos on other social media channels. Even paid Facebook Ads to allow for video integration!\r\n\r\nTo begin creating video, conventional wisdom dictates that you will require a high-quality camera, some basic lighting equipment, and a sound recording device, among other things.\r\n\r\nAll of this is true to a degree, but it is not strictly necessary if you are uncomfortable in front of the camera or are unsure how to create that type of content. Indeed, a \u2018video\u2019 can be much more akin to a podcast, with a static image and your voice overlaid. Alternatively, it can be a slideshow with no narration! There are numerous ways to create a video, and the only requirement is that you have some basic editing software.","_et_gb_content_width":"","footnotes":""},"categories":[4],"tags":[],"class_list":["post-423","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-video-marketing","et-has-post-format-content","et_post_format-et-post-format-standard"],"_links":{"self":[{"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/posts\/423","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/comments?post=423"}],"version-history":[{"count":5,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/posts\/423\/revisions"}],"predecessor-version":[{"id":545,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/posts\/423\/revisions\/545"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/media\/443"}],"wp:attachment":[{"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/media?parent=423"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/categories?post=423"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/tags?post=423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}