{"id":600,"date":"2022-02-06T03:29:21","date_gmt":"2022-02-06T03:29:21","guid":{"rendered":"https:\/\/www.mediabeza.com\/resources\/?p=600"},"modified":"2022-03-26T05:04:11","modified_gmt":"2022-03-26T05:04:11","slug":"9-important-pages-for-a-small-business-website","status":"publish","type":"post","link":"https:\/\/www.mediabeza.com\/resources\/9-important-pages-for-a-small-business-website\/","title":{"rendered":"9 Important Pages For a Small Business Website"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mediabeza.com\/resources\/9-important-pages-for-a-small-business-website\/#INTRODUCTION_to_small_business_website_pages\" >INTRODUCTION to small business website pages<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mediabeza.com\/resources\/9-important-pages-for-a-small-business-website\/#Homepage\" >Homepage:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mediabeza.com\/resources\/9-important-pages-for-a-small-business-website\/#About_Page\" >About Page:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mediabeza.com\/resources\/9-important-pages-for-a-small-business-website\/#Services_Pages\" >Services Pages<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mediabeza.com\/resources\/9-important-pages-for-a-small-business-website\/#Frequently_Asked_Question_FAQ_Page\" >Frequently Asked Question (FAQ) Page<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.mediabeza.com\/resources\/9-important-pages-for-a-small-business-website\/#Testimonials_or_Reviews_Page\" >Testimonials or Reviews Page<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.mediabeza.com\/resources\/9-important-pages-for-a-small-business-website\/#Contact_Us_Page\" >Contact Us Page<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.mediabeza.com\/resources\/9-important-pages-for-a-small-business-website\/#Page_Not_Found_404_Page\" >Page Not Found (404) Page<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.mediabeza.com\/resources\/9-important-pages-for-a-small-business-website\/#Terms_of_Use\" >Terms of Use<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.mediabeza.com\/resources\/9-important-pages-for-a-small-business-website\/#Privacy_Policy\" >Privacy Policy<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.mediabeza.com\/resources\/9-important-pages-for-a-small-business-website\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.15&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.15&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.15&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.15.1&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span class=\"ez-toc-section\" id=\"INTRODUCTION_to_small_business_website_pages\"><\/span>INTRODUCTION to small business website pages<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The content on a small business website is critical to the success of the company. This content needs to be created with care, and carefully adapted to achieve the desired results. It should not just be about promotional material; it should also be about providing information that visitors need for their own business purposes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The ideal contents for your small business website should feature a mix of promotional and informational pages. Every page can have different goals, so choose your pages wisely to maximise their impact and benefit.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The most important pages that are needed for a website are the home page, the About page and the Terms of Use page. However there are a few other pages that are also important for a small business website. In this blogpost we will be discussing some of the important pages a small business website should have.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Homepage\"><\/span><span style=\"font-weight: 400;\">Homepage:<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This is where people start their journey into your business. It needs to be easy to use and very descriptive in terms of what your product\/service will do and how it will help solve a problem people have. The <a href=\"https:\/\/www.mediabeza.com\/resources\/5-types-of-section-for-a-website-homepage\/\">home page<\/a> needs to persuade users not just by its value proposition, but also by its usefulness\u2014it needs to convince them how much they can gain from this website. It needs to help users get an idea of what your business will do and how it will improve their lives.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"About_Page\"><\/span><span style=\"font-weight: 400;\">About Page:<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This should explain who you are and why you exist\u2014and once again use this information in terms of what your product does for people, rather than for itself (usually!). However, don\u2019t go overboard: if people find out too much about you on this page they\u2019ll probably lose interest in using your site\u2014so try not to get too specific here (but also don\u2019t go too broad here either; if someone searches for \u201cwhat is xyz\u201d they probably won\u2019t find out).<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.mediabeza.com\/resources\/wp-content\/uploads\/2022\/03\/important-pages-for-a-smb-website-2.jpg&#8221; alt=&#8221;small business website&#8221; title_text=&#8221;important pages for a smb website (2)&#8221; _builder_version=&#8221;4.15.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.15.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Services_Pages\"><\/span><span style=\"font-weight: 400;\">Services Pages<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A Services Page is a page on your small business website where you can list all of the different types of services that you offer. This could include anything from products and\/or services, to professional areas in which you specialise, or any other type of service you provide.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In outlining your services, begin the page with a summary of them. If your services are extensive and their descriptions are lengthy, consider segmenting them and including a link to a dedicated service page where readers can learn more about each service.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In summary, bullet points describing each service with brief explanations, links to additional information about specialised services, the benefits of using your services, and how they differ from the services offered by your competition can also be included.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Frequently_Asked_Question_FAQ_Page\"><\/span><span style=\"font-weight: 400;\">Frequently Asked Question (FAQ) Page<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The FAQ page is your opportunity to address the most frequently asked questions. The frequently asked questions (FAQ) page will inform everyone of all they need to know &#8211; all in one place. This will save everyone time from having to respond to the questions individually. Provide appropriate answers to each of them. Your responses should be action-oriented and should urge a prospective customer to take a step up and purchase what you&#8217;re selling.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This page should contain the most frequently asked questions. Additionally, these inquiries should relieve any concerns a customer may have, allowing them to feel confident in making a buy from you.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Testimonials_or_Reviews_Page\"><\/span><span style=\"font-weight: 400;\">Testimonials or Reviews Page<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The testimonials page is a great place to show off the work you do for your clients. It can also be a great way to get new clients by showing what they could expect from working with you. A testimonials page is a place where you can put the words of your satisfied customers and clients. It&#8217;s like word-of-mouth advertising on steroids!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You get to know what people think about your company, which helps you promote it better. You also get feedback from them on how they feel about your products or services, and this will help you improve them in the future. A testimonials page is a powerful tool for any business owner looking to grow their customer base.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The testimonials page should include at least five reviews, but there&#8217;s no limit on how many more you want to add! You&#8217;ll want to make sure that these reviews are legitimate and not just from friends or family.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.mediabeza.com\/resources\/wp-content\/uploads\/2022\/03\/important-pages-for-a-smb-website-1.jpg&#8221; alt=&#8221;small business website&#8221; title_text=&#8221;important pages for a smb website (1)&#8221; _builder_version=&#8221;4.15.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.15.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Contact_Us_Page\"><\/span><span style=\"font-weight: 400;\">Contact Us Page<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The contact us page is the most important page on any website especially on a small business website. It&#8217;s where your visitors go when they need to get in touch with you and it&#8217;s usually the first place they look for contact information.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They want to know how quickly you respond, what hours you&#8217;re open, if there are any office locations nearby, they want all of this information before they decide whether or not they&#8217;ll actually reach out to you. So don&#8217;t make them search through pages of options; give them exactly what they&#8217;re looking for with a customised contact form that includes everything from customer service hours and directions to social media links so customers can find you online too!<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Page_Not_Found_404_Page\"><\/span><span style=\"font-weight: 400;\">Page Not Found (404) Page<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A 404 page is a webpage that appears when the web browser requests a URL and it can&#8217;t find the requested result. The most common reason for this to happen is because you typed in an incorrect URL or clicked on a broken link.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Typically, a 404 page would inform visitors clearly that the page they&#8217;re searching for cannot be accessed. Your 404 page should have a link to your homepage and, if desired, a search form.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.mediabeza.com\/resources\/wp-content\/uploads\/2022\/03\/important-pages-for-a-smb-website-4.jpg&#8221; title_text=&#8221;important pages for a smb website (4)&#8221; _builder_version=&#8221;4.15.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.15.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Terms_of_Use\"><\/span><span style=\"font-weight: 400;\">Terms of Use<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This is where users will enter information on your terms and conditions. Users should be able to trust that all their personal details are kept safe and confidential by reading through them at least once before entering any sensitive information into this part of the website. If there are any issues with personal data being shared with third parties then this should make sure users have confidence that all their personal data stay private when using the site (this is especially important if you allow some kind of third party API access).<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Privacy_Policy\"><\/span><span style=\"font-weight: 400;\">Privacy Policy<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A privacy policy page is a page that explains what information you as the website owner collect and how it will be used. This can include personal data such as your name, email address, phone number, gender or other information you might provide to us on our site.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We use this information primarily to help us improve our service and customise the content we offer you. Sometimes we need to share certain types of personal data with third parties when there&#8217;s a good reason for doing so: if there&#8217;s an emergency involving one of our users; or if law enforcement asks us for it;\u00a0<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.mediabeza.com\/resources\/wp-content\/uploads\/2022\/03\/important-pages-for-a-smb-website.jpg&#8221; alt=&#8221;small business website&#8221; title_text=&#8221;important pages for a smb website&#8221; _builder_version=&#8221;4.15.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.15.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><b>Conclusion<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">If you&#8217;re a small business and you intend to build a website, you should do it right. However, you must ensure that your small business website does not become a one-trick pony. It should be more than just a place to store and organise your belongings. Your small business website should be able to introduce the people who will be using your services or products, as well as assist them in getting started.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are some suggestions for making your page more useful:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"> Use social media channels such as Twitter, Facebook, and Instagram to generate interest in your company (because they are exciting)<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Use tools like Google Analytics to track visitors and learn where they came from, how long they spent on your site, and which pages they visited, making it easy for you to use this information.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> Make sure that visitors who arrive via search engines or other search engines have a place to go \u2014 this should include links to other pages (and even other websites) that may be of interest to them!<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_cta title=&#8221;need a website&#8221; button_url=&#8221;https:\/\/store.mediabeza.com\/product-category\/website\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Click Here&#8221; _builder_version=&#8221;4.15.1&#8243; _module_preset=&#8221;default&#8221; header_font_size=&#8221;30px&#8221; body_font=&#8221;|600|||||||&#8221; body_font_size=&#8221;18px&#8221; background_color=&#8221;#423a94&#8243; background_enable_pattern_style=&#8221;on&#8221; background_pattern_style=&#8221;confetti&#8221; background_pattern_color=&#8221;rgba(255,255,255,0.1)&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;gcid-bcb37cfa-3717-4266-b2a0-22c3a3faa0a7&#8243; button_bg_color=&#8221;gcid-fb200511-fa13-487d-a973-c43448235a79&#8243; button_border_width=&#8221;0px&#8221; link_option_url=&#8221;https:\/\/store.mediabeza.com\/product-category\/website\/&#8221; link_option_url_new_window=&#8221;on&#8221; box_shadow_style=&#8221;preset1&#8243; global_colors_info=&#8221;{%22gcid-fb200511-fa13-487d-a973-c43448235a79%22:%91%22button_bg_color%22%93,%22gcid-bcb37cfa-3717-4266-b2a0-22c3a3faa0a7%22:%91%22button_text_color%22%93}&#8221;]<\/p>\n<p>Click here for various Web Design packages we are offering<\/p>\n<p>[\/et_pb_cta][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>INTRODUCTION to small business website pages The content on a small business website is critical to the success of the company. This content needs to be created with care, and carefully adapted to achieve the desired results. It should not just be about promotional material; it should also be about providing information that visitors need [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":619,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"Have you ever visited a website only to discover that it took forever to load because you were staring at a blank screen? What would your reaction be? You could wait if you\u2019re patient enough, but how many of us are patient enough to just wait and wait for the website\u2019s contents to appear?\r\n\r\nWebsite speed is an important consideration when creating a website. Most websites are only concerned with the graphics, images, or beauty of the website and have overlooked the importance of website speed. It\u2019s pointless to have a beautiful and captivating website if people are abandoning it.\r\n<h2>What should be the ideal website speed in 2021?<\/h2>\r\nOne conducted by Google in 2017, found that increasing page load time from one second to three seconds increases the likelihood of a bounce by 32%.\r\n\r\nVisitors are more likely to abandon your website ( or bounce rate ) and visit a competitor\u2019s website if your page loading time is excessively long. As a result, the potential conversion is reduced. As a result of such user behaviour, the bounce rate rises. A higher bounce rate indicates to search engines that your content is uninteresting to users.\r\n\r\nHere a the statistics in the Google report\r\n<ul>\r\n \t<li>Probability of bounce increase by 32 % if website load time is 1s to 3s<\/li>\r\n \t<li>Probability of bounce increase by 90 % if website load time is 1s to 5s<\/li>\r\n \t<li>Probability of bounce increase by 106 % if website load time is 1s to 6s<\/li>\r\n \t<li>Probability of bounce increase by 123 % if website load time is 1s to 10s<\/li>\r\n<\/ul>\r\n<h2>Statistics on Average Page Load Time for Mobile vs. Desktop Devices<\/h2>\r\nBecause the majority of us use mobile devices, providing a quick user experience is becoming increasingly important. Because mobile is becoming a more popular method of accessing the internet, it is critical for businesses to prioritise mobile page speed.\r\n\r\nGoogle investigated 900,000 landing pages from a variety of countries and industries in 2017 to gain a better understanding of the state of mobile performance. They came to the conclusion that the vast majority of mobile websites are far too slow. Despite the fact that over half of all visitors abandon a page that takes more than three seconds to load, they discovered that the average time for a mobile landing page to load is 22 seconds.\r\n\r\nThe following study on user abandonment of mobile web pages\r\n<ul>\r\n \t<li>If it takes 1-5 seconds, 16% of website visitors will leave.<\/li>\r\n \t<li>If it takes 6-10 seconds, 30% of website visitors will leave.<\/li>\r\n \t<li>If it takes 11-15 seconds, 16% of website visitors will leave.<\/li>\r\n \t<li>If it takes 16-20 seconds, 15% of website visitors will leave.<\/li>\r\n \t<li>If it takes more than a few seconds, 20% of website visitors will leave.<\/li>\r\n<\/ul>\r\n\u00a0\r\n\r\n<img class=\"alignnone size-full wp-image-379\" src=\"https:\/\/www.mediabeza.com\/resources\/wp-content\/uploads\/2022\/02\/website-speed-faster.jpg\" alt=\"website speed faster\" width=\"850\" height=\"420\" \/>\r\n<h2>E-commerce websites will suffer as a result of slow website speed.<\/h2>\r\nA slow-loading website reduces not only the number of unique visitors but also the sessions of each visitor on an\u00a0<a href=\"https:\/\/mediabeza.com\/e-commerce-websites-design\/\">e commerce website<\/a>. Because each visitor can have multiple sessions, the total number of unique visitors is usually less than the total number of visits. If fewer visitors return to your e-Commerce store, you will have fewer sessions.\r\n\r\nHere are some statistics about e-commerce websites.\r\n<ul>\r\n \t<li>A\u00a0<a href=\"https:\/\/neilpatel.com\/blog\/loading-time\/\" target=\"_blank\" rel=\"noopener\">one-second delay<\/a>\u00a0in page response results in a 7% decrease in conversion. As a result, a one-second delay on an e-commerce website earning $100,000 per day could cost $2.5 million per year.<\/li>\r\n \t<li>Ancestry, who increased their conversions by up to 7% by reducing their loading time by 64%.<\/li>\r\n \t<li>AliExpress reported that cutting the load time of their pages by 36% resulted in a 27% increase in conversion rates for new customers.<\/li>\r\n \t<li>Amazon discovered that every 100ms of delay cost them 1% of their sales. It may not appear to be a big deal, but this minor hiccup could cost Amazon nearly $4 billion by 2020.<\/li>\r\n<\/ul>\r\n<h2>Consumer Behavior will be Affected by Slow Website Speed<\/h2>\r\nThe appearance and speed with which your website loads influence how customers perceive your entire company. Users expect results quickly and are disappointed when they do not receive them, but page speed also has an immediate impact on their professional opinion of your company.\r\n\r\nHow well your company cares for its customers influences user perceptions of your company\u2019s website speed and responsiveness. With more than 40% of visitors who had a bad experience saying they would tell others about it, you should take steps to improve your website\u2019s performance.\r\n<h2>Conclusion<\/h2>\r\nWebsite speed is important, and if you own a business, a slow website will have a negative impact on your company\u2019s credibility. And you will lose sales if you have an e-commerce site. If you are concerned about the speed of your website, please click on the banner below and we will conduct a website speed test on it.","_et_gb_content_width":"","footnotes":""},"categories":[3],"tags":[],"class_list":["post-600","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-website-design","et-has-post-format-content","et_post_format-et-post-format-standard"],"_links":{"self":[{"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/posts\/600","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/comments?post=600"}],"version-history":[{"count":5,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/posts\/600\/revisions"}],"predecessor-version":[{"id":627,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/posts\/600\/revisions\/627"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/media\/619"}],"wp:attachment":[{"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/media?parent=600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/categories?post=600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mediabeza.com\/resources\/wp-json\/wp\/v2\/tags?post=600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}