Introduction

Video ads are a way to promote your business on social media. This is done by uploading videos of products, services, and more onto social media sites like Facebook or Instagram. Videos can be short and sweet to get the point across quickly or they can be longer and in-depth with a voiceover explaining what’s going on.

A good video ad will not only attract potential customers but also keep them interested long enough for them to learn about your product or service. Video ads can be short (15-30 seconds) or long (2 minutes).

There is no better way to reach your audience than with an ad that is tailored specifically to them. Video ads can be seen as more personal and engaging, which in turn leads to higher conversion rates.

This blog will discuss how video ads work, who should use them, why you should use them, and how you create them

How does Video Ads work

Video ads are a great way to reach out to your customers and share with them the latest information on your product. It is also an excellent way to show off what you can do for people who may not know about you.

A video ad is an advertisement that typically appears before or during another online video, such as a YouTube video or TV episode of Grey’s Anatomy. Video ads usually last 30 seconds but some can be up to two minutes long. They are often used by companies like Coca-Cola, Apple, and Nike in order to promote their newest products or services.

In order for these videos to work properly they must have good content, graphics and quality soundtracks so that viewers will be interested in watching the entire thing.

Who should use video ads

Video ads have become increasingly popular in recent years because they’re more engaging than text-based advertisements. Businesses who want to reach their target market with an interesting and relevant message about what they offer will find this form of advertising useful. This is especially true for businesses who don’t have a lot of resources to spend on traditional marketing campaigns such as TV commercials or print advertisements in magazines and newspaper

Video ads are a great way to advertise. They can be used by anyone and they have many benefits.

First, video ads are very easy to create. All you need is a camera and some creativity! 

Second, video ads are more memorable than other types of advertising because people like watching videos for entertainment. If it’s entertaining enough, then the viewer will remember your ad when they see it again in the future! 

Thirdly, video ads usually get more views on social media platforms like Facebook or YouTube than static images do because people want to click on them and watch them play automatically (or manually). 

Fourth, video ads can be targeted towards specific audiences so that only those who would be interested in what you’re selling will see your ad. This cuts down on wasted advertising money!

Why you should be using video ads

One of the reasons why video ads are so successful is that viewers often watch them for longer periods of time because they’re less likely to skip through an ad on their smartphones, tablets, or computers. 

The average viewer will spend about 2 minutes watching a video ad before skipping it whereas text-based ads only last 10 seconds on average before being skipped. You can also use videos as part of your content marketing strategy by embedding videos into blog posts and social media updates!

Video Ads are more engaging than other types of online advertising because they have a better chance of being seen. They also have higher conversion rates, which means that people who see them will be much more likely to buy what you’re selling.

For example, A study by ComScore found that when a person watches an online video ad, there is a 21% chance they will make at least one purchase in the next 30 days. That’s compared to only 1% of viewers who watch text-based banner ads or display ads making a purchase during the same time period.

Conclusion

Video ads are a great way to get your company’s name out there. Video ads have been shown to be more effective than other types of advertising, such as newspaper and magazine advertisements.

A study was done by the University of Michigan that found people who watched video ads were three times more likely to remember what they saw in an advertisement than those who read it. In addition, these same people were also six times more likely to take action after viewing the ad.

If you want your company’s name to stick in someone’s head long-term, then turn on some videos!

If you’re looking for ways to market your business, then video advertising might just be the answer you’ve been looking for. With the help of our agency’s experts, we can create a custom video ad that will suit all of your needs.

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